Grassroots Government is a principle and philosophy that governments are fundamentally more effective and efficient when they are actively engaged with their citizenry; a philosophy that public projects are more successful when governments’ are proactive in building consensus among interested parties rather than being reactive to protests against such projects.
Grassroots Government is not the traditional process of simply holding public meetings and calling it engagement. It is a full scale embrace of social media, grassroots organizing and consensus building in order to promote good governance and win the support of your constituents.
Our team brings a combination of campaign, public relations, marketing and data analysis experience that to ensure the success of your project.
Project branding, Social media strategy, earned and paid media execution
Stakeholder identification, steering committee development, elected official and civic association engagement strategy
Public meeting planning, information sharing strategy, canvassing operations, grassroots outreach, email database